What Guides Us

Our Vision

Thriving wildlife and healthy habitats for all, forever.

Our Mission

Sustainably conserve Kenya’s wildlife heritage and its habitats for the well-being of nature and people

Our Core Values

Our core values guide every action we take in protecting Kenya’s wildlife. They define who we are, how we work, and our commitment to excellence in conservation.

Professionalism

Excellence and expertise in all our conservation work.

Accountability

Responsible for our actions and their impact on wildlife.

Resilience

Adapting & persevering through challenges to protect nature.

Integrity

Upholding honesty, transparency, and ethical principles to build trust and credibility.

Inclusivity

Embracing diversity in our conservation efforts and partnerships.

Innovation

Pursuing creative solutions and modern approaches to tackle evolving conservation challenges.

Our Philosophy

The belief that excellence in our conservation will ensure that nature and people prosper.